by Doreen Brown | Sep 20, 2019 | Digital Marketing, Local SEO, SEO
iWhen you’re starting up a new business or charity, you don’t always have big budgets on your side. Many see this as a barrier between their business and the competition, but it doesn’t need to be this way. After launching my small business just...
by Doreen Brown | Jul 9, 2019 | Digital Marketing, Local SEO, SEO
Once you’ve established your small business or solopreneur endeavour, you need to consider your social media and online presence. Eighteen million or seventy-two percent of the Australian population actively uses social media, so this means that your business has a...
by Doreen Brown | Apr 29, 2019 | SEO
Creating video content for your business – what are the benefits from an SEO perspective? The most important thing that you need to think about when looking at developing or creating a video for your business is to really define what kind of goals you want your...
by Doreen Brown | Apr 11, 2019 | SEO
Keywords were not all created equal. This is because there are different stages in the user and buyer’s process. Once we have our Avatar, we have to ascertain who it is that we’re trying to attract to our product, business or service. This is going to be...
by Doreen Brown | Feb 14, 2019 | SEO, Digital Marketing
Optimising your website’s content, meta tags, descriptions, headers, and sub-headers is an important part of ensuring its success with both search engines and users. But aside from making your content better, you should also optimise your images. One of the steps to...
by Doreen Brown | Jan 3, 2019 | SEO, Digital Marketing
Many business owners come to me in this state. Feeling overwhelmed, confused, and like they are on the hamster wheel. Or in my case, an air balloon in a pool of water (yes, that is me).SEO can be a difficult area to get your head around, and navigate through when it...
