by Doreen Brown | Sep 19, 2026 | Digital Marketing, SEO
SEO · Content strategy · AI search SEO and Content Marketing: How They Work Together What each one does, what AI search has changed, and whether to learn it, hire it or hand it over. By Doreen Brown · 8 minute read The short version SEO without content has nothing to...
by Doreen Brown | May 2, 2024 | Digital Marketing, Psychology-based Marketing
Personal brand · Content strategy · Storytelling Creating a Compelling Brand Storytelling Strategy Why your story is the one thing competitors and AI can't copy, and how to build a strategy around it. By Doreen Brown · 7 minute read The short...
by Doreen Brown | Apr 25, 2024 | Digital Marketing, Psychology-based Marketing
Psychology-based marketing · Visibility · SEO What Is Psychology-Based Marketing? How people actually decide who to trust and buy from, and how to use that honestly in your marketing. By Doreen Brown · 7 minute read The short version...
by Doreen Brown | Mar 1, 2024 | Digital Marketing, Personal Brand
Personal brand · Storytelling · Community The Secrets To Taylor Swift's Billion Dollar Personal Brand Five lessons from the Eras Tour, from someone who went along not really being a fan. By Doreen Brown · 6 minute read The short version Tell your...
by Doreen Brown | Oct 19, 2021 | Digital Marketing, SEO
Marketing decisions · Teams · Consultants Digital Marketing: Outsourcing vs Insourcing Keep it in-house, hand it over, or do both? How to tell which one your business actually needs. By Doreen Brown · 7 minute read The short version Ask what's...
by Doreen Brown | Jul 1, 2021 | Digital Marketing, SEO
E-commerce · Shopify · SEO E-Commerce SEO for Your Shopify Store How established stores get found: buyer intent, collection pages, and the technical traps Shopify sets by default. By Doreen Brown · 8 minute read The short version Collection pages...