by Doreen Brown | Sep 19, 2026 | Digital Marketing, SEO
SEO · Content strategy · AI search SEO and Content Marketing: How They Work Together What each one does, what AI search has changed, and whether to learn it, hire it or hand it over. By Doreen Brown · 8 minute read The short version SEO without content has nothing to...
by Doreen Brown | Oct 16, 2023 | SEO
SEO · Website health · AI search 5 Common SEO Mistakes and How to Avoid Them The same five problems come up in almost every audit, and all of them are fixable. By Doreen Brown · 7 minute read The short version Guessing your keywords instead of...
by Doreen Brown | Aug 3, 2023 | Local SEO, SEO
Reporting · Analytics · SEOMeasuring and Reporting SEO SuccessWhich numbers actually tell you whether SEO is working, and which ones just look busy.By Doreen Brown · 7 minute readThe short version Enquiries are the result. Everything else is a...
by Doreen Brown | Jul 11, 2023 | SEO
Hiring · SEO · Questions to ask How to Choose the Right SEO Consultant or Agency Seven questions worth asking, the red flags that should end a conversation, and how to tell a specialist from a salesperson. By Doreen Brown · 8 minute read The short...
by Doreen Brown | Oct 19, 2021 | Digital Marketing, SEO
Marketing decisions · Teams · Consultants Digital Marketing: Outsourcing vs Insourcing Keep it in-house, hand it over, or do both? How to tell which one your business actually needs. By Doreen Brown · 7 minute read The short version Ask what's...
by Doreen Brown | Jul 1, 2021 | Digital Marketing, SEO
E-commerce · Shopify · SEO E-Commerce SEO for Your Shopify Store How established stores get found: buyer intent, collection pages, and the technical traps Shopify sets by default. By Doreen Brown · 8 minute read The short version Collection pages...
