by Doreen Brown | Oct 17, 2018 | Digital Marketing, SEO
There is so much to consider when running a small business – from staffing, to product and service offerings as well as your business location. With this in mind, you also need to be aware of your competitors and having an edge or point of difference that sets you...
by Doreen Brown | Sep 30, 2018 | Digital Marketing
It’s simple, product and user reviews increase conversions. They can remove doubt potential buyers may have about a product or service, and can also assist with product selection. Reviews are quickly becoming a big part of the buying process. More people use them...
by Doreen Brown | Sep 17, 2018 | Digital Marketing
Do you find it difficult to determine the length of content and the type of content you should be writing for your website? A common question I am asked is “how much content do I need to write for my website pages?” There is no magic number! In this...
by Doreen Brown | Aug 30, 2018 | Digital Marketing
Your online competitors can provide a wealth of information, particularly when it comes to the types of strategies they are using and how they are getting prime real estate positions in the search results. They can also teach you a few lessons about your target...
by Doreen Brown | Aug 17, 2018 | Digital Marketing
Having a number of different branding messages leaves your business wide open to multiple interpretations of what you do, what you stand for, and doesn’t do you any favours in being taken seriously – not just by users but by search engines as well!Having a ‘brand...
