Let's Get Visible® Podcast · Season 3, Episode 3
Simplifying Business Processes for Success with Emily Harris
Finding your why, simplifying how you work, and building a community around what you know.
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Welcome to Episode 3 in Season 3
Watch or listen
In this episode I'm joined by Emily Harris, founder of Physicians Choice Marketing Group and author of the bestselling book The Marketing Lab, who works with business owners and corporate professionals to help companies become more profitable.
Show notes
Emily started her business as a passion project and has built a thriving community of company leaders around it. She mentors students and professionals across a range of industries, and talks about why finding your why and staying true to your mission matters, along with simplifying your business processes and making time for self-care.
Episode highlights
"I loved the opportunity to go back and mentor students who were where I'd been."
Emily Harris
In Emily's words
How The Marketing Lab began
"I'd been in healthcare marketing for more than a decade, and through that experience I opened a marketing firm helping physicians grow their brands and scale their practices.
A couple of years ago, some of the professors at the college I attended in California reached out. They asked whether I'd present to students in the school of business I went through a decade earlier. They were looking for people who could share their story: what their career path looked like after graduating, what it was like finding a job, landing a role or starting their own business.
I loved the opportunity to go back and mentor students who were where I'd been. I've presented there quite a few times and still do.
From there, several students reached out asking how they could learn from me, or whether they could do an internship or some kind of mentorship, and I've been able to line up internships for quite a few of them.
I hadn't expected that. So I founded an online community called The Marketing Lab, and put together a book that teaches the top marketing strategies and tactics I've seen move the needle, whether you're starting your own business or working inside a company."
When simplifying means choosing one thing
Emily's advice is to simplify, and visibility is one of the places business owners complicate things most: a bit of everything, all at once, with no clear plan.
If you'd rather have one clear plan than five half-finished ones, that's The Visibility Bootcamp™.
Meet the guest
Emily Harris
Emily is the founder of Physicians Choice Marketing Group, author of The Marketing Lab and host of the podcast of the same name, where she later had me as a guest.
Join Emily's free Facebook group, watch her on YouTube, or hear me on her podcast.
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