by Doreen Brown | Sep 25, 2020 | Digital Marketing, SEO
User intent is the reason behind searches made on Google. In SEO, it involves understanding what your target audience wants and searches for. This is a vital requirement in search engine optimisation. When you shift your focus from only keywords to also creating...
by Doreen Brown | Sep 2, 2020 | Digital Marketing, SEO
Not all businesses and organisations want to outsource their digital marketing activities to an SEO consultant or agency. An internal marketing officer is living and breathing the ins and outs of how you operate, what products you may sell and what services you...
by Doreen Brown | Aug 21, 2020 | Digital Marketing, Local SEO, SEO
We are living in a fast-paced world, and it’s getting faster by the moment. The digitisation of everyday life has caused this hyper speed in our lifestyles. A classic example is the smartphone. Our phones have evolved from it being an instrument for...
by Doreen Brown | May 25, 2020 | Digital Marketing, SEO
If you own a small business in 2020, then you know how important it is for your company to utilise social media to your advantage. If you’re not considering it yet, now’s the right time to change your mind. A 2016 social media research found out that 77.6%...
by Doreen Brown | Apr 28, 2020 | Digital Marketing, SEO
Many small business owners will reach out to me for help with their SEO efforts. Most times, they will say – ‘Dorz, I have launched a new website, but I haven’t implemented SEO.’ In most cases, they have made steps towards their SEO...
by Doreen Brown | Mar 27, 2020 | Digital Marketing, SEO
As a small business owner in the 21st century, being able to utilise the power of the internet is vital in building an enterprise. Whether your company focuses on providing products or services, knowing how to run a business in the vast world wide web gives you an...
